On November 20, Faustina Lee presented “Beauty Trademarks: Building a Strong Foundation” at a session of the inaugural Credo for Change, a mentorship program presented by Credo Beauty. The goal of Credo for Change is to facilitate BIPOC (Black, Indigenous, and People of Color) founders in functional areas that will prepare their brands for larger distribution in retailers or direct-to-consumer. The program features classes on topics specific to growing a clean beauty brand and gives participants an opportunity to establish meaningful connections with fellow entrepreneurs, beauty experts, investors, and the Credo team.